" Is your name Mall or Matt? "
T H E A S K
Construct a Rube Goldberg machine based off Starbucks. Must have at least 12 different triggers and help or extend the brand.
I N S I G H T
We all love Starbucks but it will forever suck when the barista spells your name wrong.
O P P O R T U N I T Y
"Help" Starbuck's baristas correct customer names to lead to an overall more enjoyable experience.
S O L U T I O N
The Affogatuonome machine! Press play! (video 3 minutes)
Lynn Nakamura (AD), Dominic Johns (CW), Jack McNamara (CW), Eliza Hadjis (ST) , Nick Koutris (CBM)